It is undeniable: the impact of digital technology—and the rise of eBooks in particular—is also affecting traditional publishing. Across the African continent, we are seeing an increasing number of publishers who operate exclusively in the digital realm. Most of these “digital-native” publishers still rely on print-on-demand services to meet the needs of readers who prefer physical books.
While it is certainly essential for publishers to adapt to the prevailing technological trends, those who have embraced digital publishing are often driven by a desire to streamline editorial workflows and minimise losses—especially those linked to unsold printed stock.
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